Tag

[Tag]

Verb

A person or entity is tagged when their name is noted on the content, status update or photo that a user shares on a social media site.  Noting a name can mean typing it in, finding it in a pull-down menu or other means depending on which social platform is being used.

Follow

[Fol-oh]

Verb

To subscribe to the updates of fellow users. 

Wall

[Wawl]

Noun

The space on a profile or fan page where users can share posts, photos and links.

Privacy Settings

[Prahy-vuh-see Set-ing s]

Noun

These settings allow a user to decide what content other users are able to view as well as setting who is able to contact them.

Reach

[Reech]

Noun

Reach is a data metric, based on a calculation of followers, shares, and impressions, that measures the size of the audience a post, message or content might potentially reach.

Profile

[Pro-fahy l]

Noun

A user’s personal, customizable page on a social platform.

Throwback Thursday

[Throh-bak  Thurz-dey]

Proper Noun

This is a weekly event on social media in which users post or repost their favorite content from an earlier time – this can include pre-Internet photos and videos, childhood memories, etc.

Regram (Instagram)

[Ree-gram]

Verb

The action of reposting another user’s Instagram image or video.

Post

[Pohst]

Noun

A post is an update of content on a social media site, blog, or other online forum.

Organic Reach

[Awr-gan-ik  Reech

Noun

Organic reach describes the number of individuals who view content that does not have paid promotion.

Mention

[Men-shun]

Noun

A mention is a type of communication in social media in which one user tags or names another user or another user’s content as a way of creating new content.

Like

[Lahyk]

Noun

A “like” is a one-click option to indicate positive response to content on a social media site without having to leave a comment.

Instagram Home Page

[In-stuh-gram  Hohm  Payj]

Proper Noun

The page on Instagram where a user can view accumulated content posted by users they are following.

Instagram Direct

[In-stuh-gram Dih-rekt]

Proper Noun

On the Instagram site, this segment allows users to exchange threaded messages, video and images privately with one or more other Instagram users.

Hashtag

[Hash-tag]

Noun

A hashtag is a metadata tag used to organize Tweets, Instagram & Facebook posts and make them easier to search.  The # sign is at the beginning of  a word or word phrase used to search for or send a post in the same grouping.

Handle

[Hand l]

Noun

Another word for a user name.

Follows

[Fol-ohs]

Noun

The number of accounts that are following a user’s feed, blog, or media stream.

Following

[Fol-oh-ing]

Verb

When a user subscribes to or participates in another user’s feed, blog, or media stream, they are following them.

Followers to Following Ratio

[Fol-oh-er  Too  Fol-oh-ing  Rey-shee-oh]

Noun

The ratio of the amount of your social media followers compared with the amount you are following.  

Follower

[Fol-oh-er]

Noun

A follower is a user who subscribes to your account, blog, or media stream and receives your updates, notice of your posts, feed, etc.